If you run an online business based on the WordPress platform, you’ll already know how many plugins are available to help you better manage the CMS. However, some plugins in the database that are available for free don’t necessarily provide as many benefits as others do. So, it’s highly important you install and activate the right plugins to ensure your online business is easier to manage. Here are the plugins you need to take advantage of to ensure your online business flourishes.
Yoast – SEO Plugin
Yoast is one of the best plugins there is when it comes to improving your search engine presence. If you don’t have Yoast activated, you’re not going to know how high-quality your content is or if it’s having any effect on your content marketing strategies whatsoever. Yoast will give you tips when it comes to readability, and it’ll also provide you with numerous tips on what you can do to improve each piece of content to improve SERPs (Search Engine Results Pages). If you used an online MBA program to obtain your online MBA degree via Norwich University, you’ll already know how important it is to have a good search engine presence.
Jetpack – Performance Plugin
Jetpack is one of the most, if not the most popular plugin on the whole WordPress plugin database. It’s popular for good reason, too. If you’re looking to improve the performance of your WordPress site, Jetpack will give you a list of things to do to improve it. If you want to improve your content, again, Jetpack will give you a list of things you can improve on. Jetpack is loved by many because of the many features it provides, but also because it’s one of the easiest plugins to get to grips with.
W3 Total Cache
When it comes to the performance of your site, you need to ensure it’s of the highest caliberso your audience has the best UX (User Experience). With W3 Total Cache at your disposal, you can better cache your blog so it’s always running at the highest level of performance. The plugin basically stores data temporarily and then uses it at a later time, which saves users needing to load the data again. The plugin also serves users your content as static HTML pages, which again, increases performance.
Although WP Smush hasn’t been around for as long as some of the above plugins, it’s still one that’s on the list of the most valuable plugins thanks to its image smushing capabilities. Many WordPress blogs are filled with thousands of images, images that not only take up space and bandwidth to load but also images that take up individual file room (many web hosting providers limit their clients to around 250,000 files on any web hosting account). Install and activate WP Smush today and it’ll help you optimize images better so they don’t take up as much room.
By taking advantage of the above plugins, you can ensure your users not only have a good experience but managing your WordPress based website is also much more fruitful. Install and activate the above plugins today and start improving the user experience of your WordPress site from tomorrow.