It is incredible to think that WordPress today powers more than one-third of all websites. Since it started in 2003, it has consistently beaten off rival web content management systems to the point where it is today the largest website building software in the world. It is simple to use, allows for an unrivalled degree of personalization and has a massive array of powerful features. If you have ever used WordPress, you will probably be well aware of what makes it so successful. Today, however, we are going to give you a few tips on how to make great-looking websites using the latest version of WordPress.
- Use Simple Permalinks
Set up your site so that the directory consists of permalinks that look clean and trustworthy. If you use permalinks that are not straightforward and include a long string of nonsensical numbers and letters, you will undermine the legitimacy of your site. Users could be scared away by the impression that your URL is a subterfuge for malware or spyware.
- Choose an SEO-Friendly Theme
Creating a successful website depends on how well you use SEO. Whereas things like the text content, keywords and internal links can play a big role, you should also choose a theme which is conducive to SEO. Luckily for us, WordPress has added an “SEO-friendly” tag to many of its themes to help us choose the best one.
- Do Not Neglect Backlinks
Backlinks are as important to the Google algorithm as they have always been. Adding a high number of backlinks to well-respected websites with high hit rates is a way of telling Google that your website provides some important information and services to its visitors. Similarly, including an internal link on each page shows Google that your website is easily navigable and user-friendly.
- Obtain an SSL Certificate
Secure Socket Layer (SSL) certificates are a means of demonstrating that the data a user inputs into your site is encrypted. This will increase the trust that visitors have in your site, leading them to spend longer on it or revisit in the futures. You can tell if a site has an SSL certificate by the little closed padlock that appears in the address bar of your browser when you visit a site.
- Increase Site Speed
Nothing is more frustrating as an internet user than a site which runs horribly slowly. If you want a website that runs as quickly as the Casimba casino site, you can speed the loading process of your own website by choosing a lightweight and responsive theme, optimizing images, using browser caching, reducing redirects and improving server response time.
So there you have it! Our list of five WordPress hacks are all things that you can put into practice today as you modify your blog or site. With just a few small tweaks, these hacks should quickly boost the number of visitors to your site and lead to higher profits and click through rates.