Modern Web Design Golden Rules


Modern web design entails of various skills in creation and maintenance of a well-functioning website. Web design encompasses the use of effective coding in graphic design, user interface, website authoring and use of standard software in the coding process which influence usability and functionality of the website. According to, in the modern era of dynamic information technology tools, designing a website must take into account the changing needs and requirements of the user which affects the competitiveness of the website especially in Search Engine Optimization platforms.

Modern Web Design Golden Rules

Essentials of Modern Web Design

One of the major considerations in web design is the layout of the entire site that defines user experience. The layout affects the visual impact on the user in terms of designing the user interface, word fonts on the website, colors integrated into the site and the layout of the content. In addition, web designers have to consider the position and capability of the image and video content on the site. The aspects of the web layout are crucial in modern web design as they give the visual appeal to the user even before they navigate through the content. The other essential of effective web design is the usability of the site. First, the type of design technology and language used to compile website coding is an important consideration. Web designers have to choose standard design software that creates a stable and easy-to-use site for the users. This technology affects the integration of navigation tools and user orientation which affect usability. Navigation tools affect the readability of the content and mark-up capabilities. In relation to usability, content hierarchy is another important factor in modern web design. It refers to the organization of the content in terms of pages, categories title tags and information links within the website. The concept of content hierarchy is important in prioritizing information and determining what content would be appropriate for the user to view first when the website loads the pages.


Content Hierarchy

Apart from the layout, usability and content hierarchy, modern web design heavily relies on response speed and integration. Response speed refers to the time taken for the site to load the home page or other subsequent pages requested by the user. Modern websites have to conform to the browsers capability to allow users access content within the standard period. Modern websites are designed to achieve high responsive rates to give the user the best experience in navigation of the content or linking information to other websites. In relation to links, the aspect of Integration is crucial in modern web design. Integration of a site refers to the capability of the site to host links to social media sites and interoperability or cross channeling of website links. Modern websites have various integration tools to social media links.


Web Design and SEO

Web design affects its ranking in SEO tools. First, choosing the domain name affects the SEO results and web designers are advised to choose a business name or description of website products as domain names to raise the SEO ranking. The size of the website in terms of web pages and content influences SEO rating in that large content raises the ranking as opposed to a few pages with low content. The site should also be efficiently designed using standard design software and HTML language to raise its ranking based on credibility of the site. In addition, the site layout and usability should enable constant updating in terms of features and information to raise the rating on SEO results.


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